The Goodrich Group Luxury Real Estate Website
    The Goodrich Group
    Sotheby's International Realty
    Luxury Real Estate Case Study

    The Goodrich Group
    $12M in New Listings

    Transforming Napa Valley's premier real estate team into a digital powerhouse with stunning visuals and powerful lead generation.

    $12M+

    New Listings

    Through website platform

    $4.5M

    Closed Sales

    From website leads

    120

    Days to Results

    Record-breaking timeline

    17

    #1 Google Rankings

    High-value keywords

    The Problem
    What Was Missing

    The Problem

    Most luxury property sites undersell the experience. Without immersive media, high-intent buyers can't feel the scale or light of a home, search feels generic, and relocating clients lack the neighborhood context to move forward with confidence.

    Static listing pages make luxury properties feel flat without rich media

    Generic search experiences slow discovery of the right homes

    Limited neighborhood context makes decision-making harder for relocating buyers

    Our Approach
    Design • Search • Context

    Our Approach

    Build a premium, performance-first experience that feels like a private showing: cinematic visuals to convey space and detail, lifestyle-driven search that narrows quickly, and credible neighborhood context that answers the next question before it's asked.

    Cinematic video and HDR photography that showcase properties authentically

    Lifestyle-based filters, smart recommendations, and saved alerts

    Neighborhood guides with local insights and market trend visuals

    The Solution
    What Clients Experience

    The Solution

    A polished, high-trust browsing experience: listings that communicate the feel of each home, faster paths to relevant properties, and the local context buyers need to move forward—paired with clear prompts to start the conversation when interest peaks.

    Immersive presentation that reflects the luxury standard

    Quicker discovery with filters, recommendations, and alerts

    Actionable local context that builds trust and accelerates decisions

    Delivery Summary

    What We Delivered

    A modern, high-performance platform that elevates perception and removes friction: premium design that signals trust, seamless property discovery, and the right prompts at the right moments to convert interest into action.

    Sophisticated, Trust-Building Design

    Elegant aesthetics and polish that reflect the properties and brand

    Seamless IDX Search

    Advanced filters and smooth navigation for confident browsing

    Neighborhood Guides

    Credible, in-context information that supports smarter decisions

    Conversion-Ready CTAs

    Clear prompts and placement to capture interest when it's highest

    Final Website Solution

    Results

    Traffic & SEO Results

    Impact after launch across visibility and engagement.

    Traffic Increase

    1900%

    Last 6 months+1900%

    Engagement Rate

    62%

    Last 3 months+12%

    Bounce Rate Reduction

    -38%

    Last 3 months-38%

    Avg. Session Duration

    3m 12s

    Last 3 months+47s
    Book Your Assessment

    Become The Obvious Choice For Buyers & Sellers

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    Premium real estate background

    Ready to Dominate
    Your Market?

    Get a site that turns listings into lead magnets & sells 24/7.

    High-impact digital positioning
    Win $3M+ listings consistently
    Be seen, trusted, and chosen first