What is Market Leader?
Market Leader is a comprehensive lead generation and CRM platform that's been helping real estate professionals succeed for over 20 years. Known for their HouseValues.com and other lead generation websites, Market Leader provides a complete system including lead capture tools, CRM, marketing automation, and a dedicated success team to help you maximize results.
Market Leader's longevity in the industry speaks to its effectiveness. They've refined their lead generation systems over two decades, creating proven tools that consistently deliver results. With their Network Boost technology leveraging consumer sites like HouseValues.com, you get exclusive leads that aren't available elsewhere. Combined with comprehensive CRM features and professional support, Market Leader provides a complete solution for serious real estate professionals.
Key Benefits
- •Exclusive leads from HouseValues.com network
- •Integrated CRM designed for real estate workflows
- •Professional marketing center with campaigns
- •Network Boost for expanded lead reach
- •Dedicated success manager support
- •20+ years of proven real estate success
Features & Capabilities
Everything you need to integrate Market Leader seamlessly with your real estate website
Lead Generation Network
Access leads from HouseValues.com and Market Leader's network of high-traffic consumer sites.
Integrated CRM
Purpose-built CRM with automated follow-up, task management, and pipeline tracking.
Marketing Automation
Professional email campaigns, drip marketing, and content library to nurture leads.
Network Boost
Exclusive technology expands your reach across Market Leader's entire network.
Team Tools
Lead routing, performance tracking, and collaboration features for growing teams.
Success Management
Dedicated success managers provide training, optimization, and strategic guidance.
Real-World Use Cases
See how real estate professionals leverage Market Leader to grow their business
Consistent Lead Flow
Agent uses Market Leader to generate 30-50 leads monthly from HouseValues.com. The integrated CRM nurtures leads automatically while tracking all interactions for perfect follow-up timing.
30-50 leads/month consistently
15% conversion rate
Predictable business growth
Team Scaling Success
Growing team uses Market Leader's team features to distribute leads fairly, track performance, and ensure consistent follow-up. Success manager helps optimize processes quarterly.
5x team growth in 2 years
Standardized processes
Clear performance metrics
Market Domination Strategy
Brokerage uses Network Boost to maximize presence across Market Leader's network. Combined with professional marketing campaigns, they become the dominant online presence in their market.
#1 online presence locally
70% of online leads captured
Market share growth
Become The Obvious Choice For Buyers & Sellers
Book your 30 minute assessment to discover how we can help you become the obvious choice for buyers and sellers.
Frequently Asked Questions
Common questions about integrating Market Leader with your real estate website
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