
Luxury Vacation Rental Platform • Napa Valley & Calistoga, CA
Ongoing — Live & Scaling
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Mayastoga’s properties were getting lost on Airbnb and VRBO — competing against thousands of listings where luxury homes look the same as budget rentals. They were paying 15%+ in platform fees on every booking, had zero control over their brand, and couldn’t capture guests directly. Worse, they were invisible to travelers Googling ‘Napa Valley vacation rentals’ — leaving bookings on the table to competitors with better online presence.
We built Mayastoga their own booking platform from scratch — 22 luxury property listings, each with 50–100+ professional photos and 100+ amenities cataloged. Guests browse on an interactive map, filter by dates, group size, and amenities, then book and pay directly through a secure checkout handling deposits, cleaning fees, taxes, and cancellation policies. Travel insurance built in.
To drive traffic without OTA dependency, we published 24 in-depth wine country guides — trip planning, corporate retreats, Airbnb alternatives, Michelin dining. The Michelin restaurant guide became the site’s top-performing content, pulling in travelers who convert directly into rental inquiries. When travelers Google ‘Calistoga vacation rentals,’ they find Mayastoga.
By March 2026: 1,403 monthly visitors (+72% month-over-month from 813 in February), 6,468 page views, 3m 45s average session, 3.0 pages per visit. The OwnerRez booking migration completed. And a new traffic source emerged — ChatGPT and AI search tools sending travelers researching Napa Valley rentals.
“We finally have a platform that matches the quality of our properties. Guests book directly, we control the experience, and we’re no longer just another listing on Airbnb.”
